Brighter Futures
A clearer digital home for a hospital charity.
Digital Strategy + Website Design
Jazzbones redesigned the website for Brighter Futures, the charity for Great Western Hospitals NHS Foundation Trust. Under a tight deadline, we created a clearer digital home for its fundraising work and the community supporting it.
The charity needed more than a visual refresh. Its previous website was difficult to manage, and the withdrawal of development support created an immediate need for a reliable replacement.
We rebuilt the site around a clearer content structure and a system the team could use themselves. Appeals and news became dedicated sections, bringing current activity into the homepage and making it easier for supporters to find what mattered.
The design retained recognisable elements of the existing palette while introducing lighter pink and orange tones. Clear typography and simplified navigation helped give the content room to breathe.
Copy was edited and reviewed alongside the design, reducing clutter and making the charity’s work easier to understand.
The result gave Brighter Futures a practical platform for sharing appeals, reporting progress and keeping its community informed, with greater control over day-to-day updates.
It’s fair to say they met that challenge head on and we are delighted with the results.
Catherine Weaver Fundraising Director Brighter Futures
