Spicy new website design for marketing portal Pimento.

Jazzbones have reshaped and refined the Members Area UI & UX to make it more user-friendly.


If your company is looking for specialist marketing services, the Pimento platform offers you the chance of working with a bespoke core team who will manage the day to day and delivery of your project – one team, one point of contact, and one budget.

Pimento’s ability to match marketing needs with marketing talent has already delivered successful projects for big names like Mercedes-Benz, Holiday Inn, Aviva, Halfords and Ladbrokes.

Our brief from our digital partners at Reuben was to redesign Pimento’s Members Area in line with its latest brand guidelines but with a fresh and updated spin to it.

The new Members Area features a redesigned home page, blog pages where members can upload their own content, news pages, event pages, a support function and a totally reimagined search page with more advanced search criteria.

The new portal looks and feels like an integral part of the Pimento network but is more interactive and more user-friendly than the previous version. We have refined the customer journey, making it easier to understand and with a better hierarchy.

The Members Area retains Pimento’s classy rich red and stone and graphite grey colour palette and is mobile and tablet friendly.

Crucially for a portal that is all about members coming together to do business in an easy way, the new Members Area is clear, uncluttered and easy to use.

Take a look at our website design case studies